ChatGPT knows a lot about everything. We know a lot about running a shop.

Where ChatGPT pulls from the open web, we pull from a closed library of real operator experience. Same question, very different answer.

Bottom line: Use ChatGPT to draft an email. Use us to decide whether to send it.

Side by side

DimensionAsk a Shop OwnerChatGPT
Knowledge sourceClosed library of real operator experienceOpen web, books, forums, social posts
HallucinationsRefuses to answer when the library does not cover itWill guess in a confident voice
BiasBiased toward what worked for small operatorsBiased toward the loudest content online
Built forOwner-operators in trades, retail, food, serviceGeneral-purpose assistant for anyone
Pricing$97/month with 7-day free trialFree tier + $20/mo

Use ChatGPT when

  • Drafting copy, emails, or first-pass writing.
  • Summarizing a long document.
  • Anything where breadth matters more than depth.

Use us when

  • Pricing a job you have never quoted before.
  • Deciding whether to hire, fire, or hold.
  • Any question where you want the answer of someone who has actually done it.

Common questions

Why not just ask ChatGPT?

You can, and you should for general tasks. The trade-off is that ChatGPT does not know your industry the way an operator does. It will give you a plausible answer that may or may not survive contact with a real customer at 4pm on a Friday.

Is your model better than GPT?

We are not competing on model size. We are competing on what the model is allowed to look at. A smaller model with the right corpus beats a bigger model with the wrong one for this use case.