Should I charge hourly or flat rate?

By Ask a Shop OwnerUpdated Pricing

Short answer

Flat rate whenever possible. It rewards you for being fast and protects you from explaining every minute.

Why flat wins

Customers hate the meter. Hourly punishes you for being efficient: get faster, make less. Flat rate aligns you both around the outcome.

When hourly fits

Discovery work, true unknowns, true emergencies. Cap it: 'Hourly up to four hours, then we re-quote.' Never open-ended.

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