When the owner has to keep selling
Some shops never hand off sales. That can work, if you build it on purpose.
Decide whether sales stays with the owner
For some businesses, the owner's relationship is the product. Owning the choice prevents the slow drift where sales falls between the cracks.
Cap your selling time
10 hours a week, or whatever the number is. Beyond that, the field suffers. Knowing the cap forces the right systems to support it.
Build a deputy, not a replacement
Someone who can quote, schedule, and close 80% of deals so the owner only steps in on the big ones. Full handoff isn't required to fix the bottleneck.
Take your version of this question further
This is one operator-tested angle on the question. Your shop, your size, your trade, and your team change the answer. Ask your specific version inside Ask a Shop Owner to get a response grounded in how owners like you actually handled it.